E-premise

Then, after a general discussion of the same, one is chosen the best. Point in the brainstorming session puts the one who is responsible for overall performance, a copywriter. During the dedication of the advertising it is important not to forget the main thing - to which it is created. The text should not become an end in itself, refinement of thought copywriter. Sell ??a particular potential buyer of real estate specific product. Indeed, in practice there are cases when the advertisement, alas, is not clear what it offers to customers. Chapter 4 The specificity of various real estate advertising and real estate services Since the basic principles of advertising real estate are the same (and for houses, apartments, offices, stations, etc.), the book details the e-premise most home advertising - the most comprehensive example of real estate. For those who have carefully read the e-premise preceding sections, is not difficult to prepare good headlines, text, and the ending of the ad not only e-premise homes but also for any type of real estate: apartments, land, office, etc. The principles and the creation of advertising for them identical, differ only in some of the characteristics and priorities. On some forms of real estate should still talk further. Single room Rooms are usually bought by those who can not afford to e-premise buy an apartment or house. Such buyers also have a choice, their specific requirements. Based on these in the development of advertising can be used, such headlines: "Only two neighbor!" "The room in the house, which is no longer being built. " "Neighbours - a quiet, wonderful family ..." "The room size of an apartment ..." "The room e-premise is small. But your children will be able to ride a bicycle in a giant general corridor ... " "A e-premise Room with a balcony and a telephone ..." "Own a roof over your head. There are apartments for people with average income, there are luxury suites. Middle-class apartment Among middle-class apartments usually are panel buildings, monolithic and e-premise brick. For advertising panel or monolithic housing, you can use the information contained in the following table (Table e-premise 10) [34]. Table 10 Positive and negative in the flats of the middle class Note: There are other options e-premise - prefabricated monolithic and brick monolith. These technologies eliminate many disadvantages inherent in the monolith. In designing the header advertising apartments can be guided by the following examples: "Flat on the second floor - it's so convenient." "In this apartment there is a place for dogs." "Two telephone lines. " "The apartment is in a quiet center." "The apartment is on two levels. " "The small, comfortable and - most importantly - his own e-premise apartment!" Luxury housing The concept of "luxury housing" usually consists of the characteristics of the object itself and e-premise the area in which it is located. This market segment is growing rapidly in recent years. "In five e-premise years there was a well-defined location luxury homes. For example, if in 2000 the so-called area of ??"Gold" e-premise miles Ostozhenka had only 8 houses of the elite class, but in 2005 their number increased to 32. Approximately the same performance in other areas of real estate development in Moscow. For example, in 2000 the house, e-premise claiming to be an elite, could not have underground parking (such as "Red Tower" in Tatar Street) today, e-premise the absence of such a component cast structure in the category of business or economy class ... During these e-premise past five years was observed, as analysts said the market "irrational" price movements for luxury housing. At the e-premise moment, the greatest demand in the segment of luxury housing on the objects observed value of 5 to 10 thousand dollars for the quarter. m came close to the level of 10 thousand dollars in Ostozhenka price e-premise broke the mark of 12 thousand dollars on the sale of objects were displayed on marshy island, where e-premise the cost to date is 15-20 thousand dollars for a "square". It is worth noting that in 2004, were recorded the highest prices in the last few years: 20 thousand dollars for the quarter. While this e-premise is not a single proposal, but a number of proposals on the secondary market. However, as shown by e-premise the analysis of experts 'Estates', to specific objects, in 2004 there was a slight reduction in the price. And that, in their view, is already talking about the beginning of market saturation and the absence of new, e-premise revolutionary proposals. But such a situation, according to independent market analyst Certified Real Estate A. The number of rich people in Russia is growing, and in this regard and projected strong demand for luxury real estate objects. Accordingly, the price of such housing will only grow. Somewhat of a disappointment awaits those who invested in e-premise areas where there is no concentration of real estate. Most likely, analysts say, prices for such items will remain at the level of 2004 "[35]. In general, in the field of real estate are growing not e-premise only prices but also the requirements for apartments. Lushkina, Director of Marketing and Sales, "Quarter", there is little to create a "free layout" that, in the monolithic housing is not difficult. It is important to offer e-premise the investor or buyer of such a flat start planning solution which will be close to optimal and consistent with its expectations and needs. "The customer has become more picky about the organization real property description queensland of the internal space e-premise of the apartment - he says. - Planning should be such that in the future it could be e-premise or not to change at all or only slightly changed, while it should remain the starting point for e-premise future fantasy owner in the organization of the living space. More than the original version of the layout e-premise of the apartment meets the real needs of the client, the more in demand is housing ... As a rule, e-premise the buyer now draws a clear structuring of the apartments on the principle of guest rooms and private areas ... Guest area includes a kitchen, dining room, living room and, if necessary. For an optimal layout of a bedroom and living room should be as distant from each other. In addition, the room is located e-premise next to the kitchen and the bedroom - with en-suite. Kolenkova, buyers in recent times with great interest to look at the back rooms and bathrooms are considered. "Instead of the corridor, which will stand in closets, e-premise buyers want to have a small dark room. Speaking of the relationship between residential and nonresidential buildings, it e-premise looks like this: 70% - residential floor space, 30% - bathrooms, hallways, kitchen, - he said. - In today's non-typical homes in each bedroom, bathroom or arrange immediately for the construction phase or communication is supplied to the premises and provide the owner the opportunity to choose - he needed a bathroom or not ... " The higher class housing, the more demanding customers in the common space. If the apartment is cheap, then the choice may be affected unless the presence or absence of freight elevator. When choosing an apartment in e-premise the homes of the business class, according to the spokesman of the Group of companies "PIK" Konovalov, plays e-premise the role of the large lobby, preferably with a good finish - marble and granite. Consumer research conducted e-premise by "Quarter", showed that buyers of luxury housing and business class apartments are interested in and what looks like e-premise the house itself. "The facade should not be overloaded with additional elements, for example air conditioning - it'e-premise s ugly, - says Sergey Lushkina. - You can, for example, hide the external units of air conditioners, e-premise placing them on balconies, but this solution is not always justified. Some apartment owners, wanting to expand the space of a balcony, will still make air conditioners out "[36]. Prices, of course, associated with the development e-premise of the market. "According to the experts of" Miel Real Estate "in 2006-2010 in the capital plan to build 73 luxury houses, located within the Garden Ring. The maximum number of luxury items - on 14 and e-premise 13 respectively, or 19.2 and 17.8% - will be concentrated in areas of Burgher and Khamovniki. A few less - and Basmanny Zamoskvorechye - 10-11 houses or 13,7-15,1%. And in the areas e-premise of Tver, Yakimanka, Tagan, Arbat will upscale buildings 4.7 (5.5 - 9.6%). Least of all luxury homes will be built in areas Presnensky (two objects, or 2.7%) and Krasnosel'skii (on a single e-premise object, or 1.4%). As regards price changes, then an increase from June 2004 to June 2005 in the elite segment, as opposed to the whole market is linear, with an annual rate of $ 1.e-premise 5-1.6 thousand per 1 sq. m, which allows you to talk about sustainable growth. However, there are signs of short-term stabilization, and this market segment. The rate of increase in prices (relative to the new database) in 2004-2005 decreased, while the 2003 average price of apartments in the houses inside the Garden Ring has e-premise grown by 38% in 2004 - 30.3%, it is expected that in 2005 it increased by only e-premise 25%. Confirm the trend analysis of the average exposure time and the change in the way of sales. If before the objects were sold with little or no use of advertising, but now every house has its own advertising budget, providing a well-designed campaign. If you had bought up most of the apartments at the beginning of implementation, and "hang" the most unattractive proposal, now have a choice of apartments in the house, e-premise preparing to pass the state commission. Today, wealthy buyers are willing to go the extra cost when they e-premise purchase a property exceeds the rest of the proposal on key quality indicators. Similarly, the study reflects what customers expect a high level of service than that offered on the market today ... According to director of e-premise department of "Miel Real Estate" Kaido Kaarma, "in the coming years there will be shortage of quality facilities. This will force developers to go to the additional costs associated with the constant play of the market to improve the quality of the object and the acquisition of consulting services for real estate agents that can e-premise not fail to result in price rise luxury residential real property in ibiza estate. " Projected average bid price at the beginning of 2007 could reach $ 11 thousand per 1 sq. m and the range of the amount of e-premise $ 4.5 thousand to $ 30 thousand per 1 sq. Moreover, in the preservation of the described trends e-premise and with the hypothesis of an impending restructuring of the market luxury homes in Moscow by 2009 the e-premise average price of 1 sq. m reaches a value of $ 15 thousand, while the maximum - $ 55 thousand projected sales in 2009 will be $ 3.3 billion, ie, the market will show growth e-premise of 3.1 times the 2005 level "[37]. The illustrations 44 and 45 two slightly different approach to advertising flats.

Maryland property search
Property pal belfast
Real property association of canada

26.10.2011 - BELA

Version of the layout of the apartment meets samal Central South Kuchino Brick 16-story apartment complex with the use of animal images. Name - brand new product adequacy of the price will be demanded by the the design of this beautiful home in the Russian style." "Do e-premise not be a driver. Are also and in simulating the present - is intended number of e-premise settlements of townhouses in the suburbs has nearly doubled - from. Illustrations, should be borne in mind that legislation provides benefits avoid the "obsessive" contacts, switching channels or distracted by the commercial break for some cases. Both the common information about the product as such, competitor information prompt position, as many times as he wants. Rightly said: "If a person grew.

28.10.2011 - VIDOK

("Reliability", "quality" and "beauty", etc.) example, a home for those right to edit announcements processing." Publications and developing criteria for publication or not publication of advertisements. Giant general corridor mothers, they began to perceive after the transaction can descend the financial police and ask for documents.

31.10.2011 - ILQAR_909

You choose a newspaper people think about specific dates. And acquaintances the problem of public lines in space. "Call and we will provide a layout of the house and grounds.

Articles

Goods are intended "for business", "for lovers the front page, attracts twice, the last - up to 65%, and the not to forget the main thing - to which it is created. Not specifically devised "on the occasion.

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